The National Trust of South Australia is one of the most respected and long-standing not-for-profit organisations committed to preserving and celebrating the state's heritage.
Danny worked with the National Trust of South Australia to refresh their brand image, developing new brand guidelines and a range of associated collateral.
The refreshed identity is elegant yet understated, providing a professional and welcoming aesthetic for the Trust for years to come.
The brand refresh was translated across all media touchpoints, including print collateral, advertising, website, social media, environmental signage and annual reports.
Photographic imagery places greatest emphasis on member and public engagement, highlighting the organisation's role in the broader community and in promoting cultural diversity.
A range of collateral, including signage, wayfinding maps, information packs and other digital assets, has also been created to cater for the growing demand in venue hire.